The new campaign for ’s Intimates line (art directed by Gary Freedman of
Glue Society and shot by photographer Max Doyle) revolves around seven hot young things scantily clad in underwear from the Intimates range. Each has her own MySpace page on which a short film is posted showing the girl doing something unusual in the intimacy of their own home in their underwear. For example, one plays the, err, Tuba, one blows up her pillow (with an explosive charge), one makes a poodle out of a balloon, one tells jokes and - a personal favourite - one uses her hands to create a sillhouette of a drummer which she then makes play along to a drum solo.
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